In 2011, Indian activist Anna Hazare set up a campaign to fight corruption across his home country. When he asked supporters to back his efforts via SMS, he received over 80,000 messages. Not completely satisfied, he asked again for support, this time in the form of a missed call. He received over 35 million votes.
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Author: Jonathan Arp
Jonathan is a freelance writer and amateur philosopher employed by Google, where he uses ambiguous phrases like “building a digital ecosystem” to explain his job.